Trilliant design means content will be relevant, understandable and accessible.

Relevancy
Content - text and images - is relevant if it supports the system's objectives. Superfluous content, applying Michelangelo's rule, needs to be "purged" because it distracts the viewer and dilutes the message.

In the Trilliant model there are three categories of content: static, dynamic, and volatile.

Static content rarely changes. Examples include the company logo, mission statement, organization chart, etc. Dynamic content changes based on the viewer's interaction with the system. Examples include product information, shopping cart contents, employee specifics, etc. Volatile content changes regularly based on your (vs. the user's) input. Examples include messages from management, product promotion information, trade show details, etc.

Content management relates primarily to web sites, both public and internal (intranets). It is the process by which this information is managed. A web site is never "finished" and thus effective and efficient content management is an important process. Trilliant will provide the content management tools to help you achieve your content management objectives.

Understandability
This content management objective is easily understood but requires special attention to achieve. The first step toward assuring understandability is to apply the Michelangelo rule; i.e. remove superfluous information. If it does not relate specifically to the web site's objective it distracts and is inherently less understandable. The next step is effective editing and careful proofreading.

Accessibility
For a user to "get it" they first have to find it. This is an important benefit of logical design and intuitive navigation. Trilliant will manage user testing to ensure accessibility objectives are achieved.